Role and Responsibilities:We are looking for an experienced DigitalMarketingExecutive to assist in the planning, execution and optimization of our online marketing efforts. The ideal candidate will have a passion for all things marketing and technology. He/ She will be well-versed in the concepts surrounding
digital marketing and how internet can become a strong asset to securing growing revenue. A tech savvy and intuitive with great ideas to reinforce our marketing campaign.
- Assist in the formulation of strategies to build a lasting digital connection
- with consumers
- Plan and monitor the ongoing company presence on social media (Twitter,
- FaceBook etc.)
- Launch optimized online adverts through Google Ad-words, Facebook etc.
- to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their
- distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web
- analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendor.
Salary:Not Disclosed by Recruiter
Industry:Media / Entertainment / Internet
Functional Area:Marketing , Advertising , MR , PR , Media Planning
Role Category:Online/Digital Marketing
Role:Social Media Marketing Manager
Desired Candidate Profile
- Proven experience as Digital Marketing Executive or similar role.
- Good Communication skills.
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, Net Insight, Web Trends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- BSc/BA in marketing or relevant field
UG:Any Graduate – Any Specialization
Doctorate:Other Doctorate, Doctorate Not Required
About Company :
Franchise India Holding Ltd.